Intro section
Introduce the company and why you chose it. Then, according to the company’s business scope and development characteristics, choose analytical models (business articles in the common SWOT, PESTEL, Michael Porter’s Five Forces Model, etc.) in the introduction of the two analytical models, it is worth noting that, their advantages and disadvantages should be involved in the weight of the words, the articles Requirements rationale behind the models, of course, mainly about their advantages, as well as the applicability of the company, and finally speak a sentence or two of their shortcomings can be. Be careful to keep the word count within the teacher’s requirements.
body part
Analysing the company in terms of each element of the two models is a relatively simple and clear approach. Taking PESTEL as an example, you can analyse the chosen company from six aspects, namely, political, economic, social, technological, environmental and legal, and point out the macro environment in which the company operates. Critical thinking, in the use of each element to analyse the time to put forward their own constructive ideas, for the company to put forward some of the future development of the strategies, so that the writing out of the thing is not just a narrative, but to cater for the teacher to the student’s ability to think of their own requirements
Conclusion
Can not just mechanically repeat the general content of the article, should be to reiterate the key points of the essay, such as the company’s macro business environment, what opportunities and challenges. It should also describe the problems and benefits of the recommended strategies. Finally, put forward some relevant reflective ideas to make a final conclusion, so as to be able to impress the reader, of course, here mainly refers to the teacher!
Each section should be tailored to the main idea of the essay.
Data analysis
Some business essays require data analysis, so learning to use data analysis software such as spss is a must!
