A. Introduction
The selection and use of research methods in the research process is of pivotal importance. The purpose of this document is to discuss the basic concepts of research methods, the particularities of research design, prospective research results, and the similarities and differences between quantitative and qualitative research. The paper combines practical examples to fully illustrate how to accurately identify research objectives, select appropriate research methods, and thus improve the effectiveness of research.
B. Introduction to Research Methods
1. Definition: Scientific research method refers to a series of rules and steps followed by researchers in conducting scientific research, including data collection, source selection, processing and analysis. Its core lies in collecting, using and interpreting scientific research information in an organised way.
2. Principle of selection: When choosing scientific research methods, the following aspects should be considered comprehensively: firstly, clear scientific research objectives can guide the choice of scientific research methods; secondly, different types of scientific research design such as empirical investigation, theoretical analysis, quantitative research or qualitative research will also affect the choice of methods; furthermore, focusing on cutting-edge scientific research results is conducive to the choice of scientific research methods; finally, quantitative research emphasises data accuracy, which is It is suitable for scenarios such as questionnaire survey, experimental design and secondary data analysis, while qualitative research focuses more on revealing human thinking and behavioural patterns and is suitable for scenarios such as fieldwork and in-depth interviews.
C. Specific Applications of Scientific Research Methods
1. Investigation: Make a detailed interview plan and choose a suitable time and place for the interviews.
2. Experiment: Prepare the necessary instruments and equipment, and set up scientific experimental indexes.
3. Secondary data analysis: find available databases and effectively screen the selected data.
D. Conclusion
The choice of research methodology is crucial for the success of research activities. When carrying out scientific research, we recommend that you consider the above factors, set reasonable research objectives, analyse the research design in depth, learn from the results of previous research, and master both quantitative and qualitative research methods to ensure the smooth progress of scientific research.
E. References
[1] Zhang Z, Li Si. Research Methodology [M]. Beijing: Higher Education Press, [Year of Publication].
